Serpstat

Serpstat Tool

What is Serpstat?

Serpstat is a software as a service based on artificial intelligence that provides site audit, backlink analysis, keywords research, rank tracking, and competitors’ keywords analysis for digital marketers.

How To Use Serpstat? (Features)

  • Keyword Research – Discover new keywords to target to optimize your content and get more traffic to your website.
  • Search Analytics – Find out who are your main competitors and what keywords are they using to rank high in search results.
  • Advertising Analysis – Analyze your competitors’ PPC advertising campaigns, understand their strategy and build up your own to get better results and higher ROI than them.
  • Content Marketing Ideation – Discover what type of content is performing well in your industry and get new ideas to offer the best content to your visitors.
  • Competitor Research – Get more information and metrics about your competitors to help you out creating a complete marketing strategy for your products and services.
  • Rank Tracking – Get daily rankings of both your pages and your competitor’s pages.
  • Market Intelligence – See domain metrics from the leaders in your niche based on the country and location on the globe.
  • On-page Audit – Perform in-depth analysis of any webpage and get a complete On-site audit that will reveal different optimization issues and suggest you fixes and tips to improve different ranking factors that are taken into consideration by search engines.
  • Backlink Analysis – Have detailed analysis reports of the backlinks, anchor texts used and monitor them.
  • Reports and Infographics – Make use of different charts and diagrams to help you visualize and understand easier the data resulted from your researches.

Pros (Advantages)

  • Demo available at request and a trial period can be set for you. Also, custom advice can be received from a Serpstat expert.
  • A multitude of training articles and webinars so you can understand how to use the tools at their highest potential.
  • It’s affordable compared to other similar services.

Cons (Disadvantages)

  • Many of the options are limited and the limits are very small.
  • In some cases, some of the metrics are not very accurate.
  • Site audits may take some time on very large websites.

How Does Serpstat Work? (Conclusion)

Serpstat is a perfect solution for marketing agencies and because of the affordable price, it’s suitable for individual marketers as well. Even there are many tools accessible for all the plans, they are easy to use due to all the learning materials available.

How Much It Costs? (Pricing)

Serpstat Prices
Serpstat Prices
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SEMPlaza

Behind SEMPlaza is a team of SEM specialists working hard to put together one of the best internet marketing tools directory. Additionally they offer free search engine marketing tips and strategies in all digital marketing fields: SEO, PPC advertising, social media marketing, email & push marketing, retail & afffiliate marketing.

Posted on: November 22, 2019

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