What Are the Best Mobile & Web Push Notification Tools in 2020?

Mobile & Web Push Notifications

Best Mobile & Web Push Notification Tools in 2020

Make your visitors come back to you by the use of the push notification technology. There are two types of push notifications: mobile push messages (when you send notifications from your mobile app to its users) and web push notifications (when you send notifications to your visitors from your website).

Below is a list of tools to help you send mobile and web push notifications to your users/visitors.

Alternative Push Notification Tools [Overview]

Vote for your favorite mobile and web push notification tool! The ranking below is based on real votes from internet marketers who tried the tools.

Subscribers

Subscribers platform digs into the gold mine of existing customers and/or visitors of websites. To do so, it developed a simple but powerful push notifications system.  Thus, such customers and/or visitors can receive promo alerts and content that boost them to get back to the site. Besides, these notifications may include smart and catchy text and design to attract their attention. Also, the platform includes a complete set of analytical and strategic tools that help any brand to compare campaigns, check who are the most valuable customers, and which are the best notifications. This an excellent tool to help any website grow its traffic and keep loyalty among its customers.  [Subscribers Review]


OneSignal

OneSignal is the push notification service aimed to cover all the Internet platforms. It includes web, apps, mobile, and e-mail platforms. Also, it never stops searching for the best solution because it offers developers the chance to create their own type of push notifications. Therefore, you can be rest assured that you will always get the most advanced technology ready to scale up with your business. Due to its wide range, you will always remain in front of your customers. Besides you can also customize your notifications to adapt them to your audience. [OneSignal Review]


FoxPush

FoxPush is taking the lead in the Push industry due to its sophisticated methods to reach specific audiences. They are very detailed to the point of targeting device models, locations, time zones, and Internet providers. Besides, they offer flexible tools that allow creating catchy messages and their emojis feature is causing a furor among customers. Also, their marketing campaign analysis helps to maximize engagement and relationships with customers and visitors. As a multi-platform solution, websites, smartphones, and laptops users can all handle push notifications. [FoxPush Review]


Push Monkey

With Push Monkey you can send instant messages to your subscribers no matter the platform you have. This is exactly where this tool excels. Now you won’t have an excuse to implement your push notifications strategy in place. The wide range of platforms, devices, and operating systems it supports makes it ideal for new and old businesses. In any case, all can rest assured that they can scale up their operations because it may handle the future to grow efficiently.   This tool also offers a complete set of functionalities that allow its users to implement their marketing strategies easily. [Push Monkey Review]


SendPulse

SendPulse took all the ways available to contact customers and subscribers and developed a complete set of tools that ease the entire process. By using Artificial Intelligence and advanced customization, everyone is at the reach of the business. As a result, ROI and CTR can grow exponentially. Currently, SendPulse allows multi-device communication by e-mail, SMS, Push, and ChatBot. And what makes so convenient is the variety of smart features that can be used to complete the communication cycle. [SendPulse Review]


iZooto

Although a push notification is nowadays the most effective tool to engage new and existing customers, iZooto created a system that also makes it a total solution for marketing purposes. It lets you repeat sales and traffic. The platform provides a complete set of playbooks designed for every stage of the funnel. Besides, it allows customizing the push notifications to include the designs you need. Also, you can schedule and plan according to the time zone and get full reports of all your marketing efforts. The e-commerce can find unique solutions specially adapted to their operations and activities which makes iZooto an excellent tool to convert. [iZooto Review]


PushAlert

PushAlert is a detailed oriented Push notifications service. Its detailed orientation starts from the moment a potential subscriber enters a website because it places him/her in specific steps of the funnel. Therefore, from the very first push they receive, they can be tailored according to their interests. A powerful analytics feature allows analyzing the tiniest detail and the platform offers a variety of features that let you take advantage of the results of such data.  Also, a multilingual and time zone features make it a global alternative for international companies or countries with important cultural diversity among its citizens. [PushAlert Review]


Pushpad

Pushpad took the simplicity of push notifications to its maximum level. That is because it is friendly for final users and developers too. Due to that, it is possible to sign in and start offering notifications to subscribers right away. Despite its simplicity, it still offers potent tools that allow customizing, schedule, monitor, and develop such push notifications in the finest ways. Since it offers an access management feature, you can get benefitted from the ideas of your entire creative and technical team when preparing your marketing campaigns. Also, it focuses on letting you reach the right audience through special routing messages, bulk notifications, and safe authentication methods. [Pushpad Review]


Pushnews

Although push notifications are naturally designed to increase the traffic to websites, Pushnews expanded the possibilities by adding new ways to find subscribers. By allowing to connect directly to Facebook and RSS feeds it makes possible to find new leads. Also, the platform allows a high level of customization and the possibility to schedule to create marketing campaigns. The interface is simple and intuitive. Besides its installation doesn’t require special knowledge which makes it suitable for marketers and business owners without too much experience. In addition, the platform integrates well with e-mail marketing. [Pushnews Review]


VWO

Although VWO is commonly known as a marketing automation platform, its function goes beyond that mater. Nowadays it is a complete solution that emphasizes testing and analytics to guarantee the best results when trying to reach customers. As a result, you can test and analyze push notifications (formerly known as PushCrew), website designs, and marketing campaign strategies until finding the winning formula for your business. The variety of tools it offers can help any organization develop an experimentation culture and reach high rates of conversions. [VWO Review]


MoEngage

MoEngage is an Intelligent Customer Engagement Platform. It optimizes engagement through cross-channel strategies that are optimized with Artificial Intelligence and automation. From the moment you start using the platform, you obtain a competitive advantage to reach customers. Also, a strong analytics feature allows you to get deep insights that can help to increase the rate of conversions. Besides, messages can be highly customized according to customers´ preferences and their position in the funnel. The entire marketing process to contact and retain new and existing customers can be followed and optimized from this platform. [MoEngage Review]


Airship

Airship is a notification service tool that covers all the spectrum of possibilities to message customers. Also, it offers Artificial Intelligence and Professional Services which can maximize any marketing campaign. One of its major advantages is the mobile service which covers all the possibilities to access its users through different methods. A robust analytics and data feature provides detailed information to help you develop any effort to engage and win back customers. Since all notifications can be personalized and scheduled in advance, they can be very flexible and adapted for many types of campaigns. [Airship Review]


Leanplum

As a cross-channel platform, Leanplum focuses its efforts to enhance every message and maximize the engagement on mobile devices. To do so, it proposes a set of data-driven tools that guarantee the success of each marketing campaign. Also, there are solutions for those aspects that face every mobile marketing strategy while is being executed such as engagement, automation, growth, retention, and personalization of messages. The cross-channel experience delivers messages through the web, E-mail, in-app, and mobile. Better still, the platform offers a dedicated team that is available to guide and solve users’ problems. [Leanplum Review]


Localytics

Localytics tries to reach maximum personalization when messaging customers. To do so, they start by offering an omnichannel seamless experience. Also, they make sure they use adequate technology to truly listen to customers. Overall, they collect as much information as possible, process it with execution engines, and use the marketing channels to deliver the results according to the best marketing strategies. Discover, engage, and optimize are the main goals of Localytics and they do whatever they can do to reach them through digital mobile platforms. [Localytics Review]


Taplytics

Taplytics started as a top mobile optimization platform. However, it evolved to extend its process to web platforms and TV. It gives it an omnichannel presence that can truly optimize your marketing efforts. It offers one of the best A/B testing and experimentation features that are backed up by Artificial Intelligence. All of it can create a solid development of products and allows users to make smarter decisions. Also, it helps to provide your customers with a consistent experience while in touch with your brand. A code-free visual editor makes it ideal for any type of business, no matter the level of digital technology knowledge. [Taplytics Review]


Pushwoosh

Pushwoosh focuses its efforts on providing messaging services that boost the growth of businesses. Its main service is related to push notifications but it expands it until becoming a cross-channel platform. They use those multiple channels to assure that customers receive the most engaging message at every stage of the funnel. They use Facebook, In-App, e-mail, and mobile/web pushes to try to increase revenue. Also, they offer full customization of the messages and a wide range of suggestions on how to combine all the channels to maximize customers’ responses.  Moreover, it offers advanced stats that allow following the patterns and behaviors of your customers that can enhance your business. [Pushwoosh Review]


Catapush

Catapush expands the possibilities and benefits of push notifications by adding an extra security system that guarantees push delivery. It uses SMS Fall Back which allows it to deliver the messages regardless the Internet connectivity. As a result, push notifications and messages become an excellent tool for many activities beyond marketing strategies. Among them, bank alerts and one-time passwords, clinic reminders, and flight services. Also, it uses a 2 Way communication system that makes possible the contact between businesses and customers. Due to their renovated effectiveness, push notifications are now an essential tool for certain enterprises. [Catapush Review]


PushMaze

PushMaze makes possible web and mobile push notifications for everyone. It uses an innovative system with Firebase Cloud Messaging that allows you to have limitless web and mobile subscribers with just one affordable initial payment. Despite these friendly conditions, it also offers many reliable features such as scheduled and targeted notifications, images, and detailed metrics and reports. Above all, this tool eliminates unpredictable charges that may come from operating push notification services. Besides, it is easy to install and cross-browser/cross-platform supported which guarantees that all the devices of your subscribers are fully covered. [PushMaze Review]


Mixpanel

Mixpanel is an analytical platform that uses the data as a primary source to learn and understand customers’ behaviors. They include deep insights through a powerful tool of Data Models that are supported by a strong data infrastructure, Out-of-the-Box-Reports, and Targeted Messages & Experiments to try the results found with the analytic. All of it is aimed to enhance the customer’s experience and consequently increase the ROI. Due to its accuracy, Mixpanel analysis is applied to provide specific solutions in certain industries and their divisions. Nowadays, the importance of the data is given by the correct analysis of it and this platform focuses its efforts on these matters. [Mixpanel Review]


Kumulos

Kumulos is a Mobile app management tool that offers complete coverage of the entire cycle of any app. By adding Crash reports, it gets ahead of any problem that might occur while running the app.  Also, it includes tools that enhance the developer’s work and the possibility to offer exceptional services to customers. Among them is the client portal that works as a central hub to accumulate all the apps. It is an ideal tool to control all the operations of the app and it is easy to install and easy to use. [Kumulos Review]


Amazon Simple Notification Service

Amazon Simple Notification Service (SNS) is a tool readily available to you. It is secured and provides you with highly supervised publish/subscribe messaging that permits you to dissociate microservices, serverless applications, and distributed systems. The Amazon SNS gives titles for high efficiency, push-based, and multiple users to send and receive information. By using Amazon SNS, your publisher system can outspread messages to numerous endpoints of subscribers, therefore, contributing towards parallel management. So, SNS can be used to notify end users via mobile push, SMS, and e-mail. Within a few minutes, you are able to incorporate a flexible and cost-efficient system of publishing messages. [Amazon SNS Review]


PushBots

PushBots started as a marketing platform for mobile and web push notifications. However, it has expanded its operations to In-app. The features are aimed to target and personalize the messages. To do so, it offers localization, scheduling, A/B testing, and userbase analysis, among others. Besides, it started to add innovative ways to obtain new segments such as Events, Customer Profile, and Personalization based on the name of the user. All of these features can provide an exceptional analysis, and help boost the ROI in unsuspected ways. In addition, they offer solutions for developers and product managers. [PushBots Review]


Swrve

Swrve is a multichannel platform that focuses its attention on grabbing the attention of subscribers by using the most relevant information. This type of information includes real-time data and stats, customized messages, and artificial intelligence. Also, it offers a wide range of tailored solutions based on the type of industry and the type of department that handles the platform. Besides, it also offers important innovations related to publishing ads directly from Facebook and Instagram. In addition, you can find a wide range of templates, for texts, images, videos, and survey questions. With all these tools, Swrve covers the whole marketing funnel and offers many possibilities of abandonment. [Swrve Review]


StreetHawk

StreetHawk is aimed at apps and mobile. It is an automation platform that eases and optimizes the marketing strategy. It focuses the services in providing tools and strategies for deep links, engagement, and onboarding. Around these 3 tools, they develop an impressive range of services. Firstly, they include personalization of push and app messages. Secondly, they offer an innovative set of analytics based on the response and development of deep links. Finally, they work along with Pointzi Onboarding tool which offers a wide range of options to engage app users at the most crucial moments.  Also, StreetHawk offers a very useful set of knowledge material that might result in useful for many startups and veteran business owners. [StreetHawk Review]

Aimtell

Aimtell is a new generation provider of push notifications. It offers all the most up to date features that make pushes so successful such as customization, emojis, automation, custom branding, A/B testing, and many more. Besides, it offers a pro service with Aimtell marketers who can power the platform with Artificial Intelligence. They pay special attention to the privacy and the use of the data they collect and guarantee it remains as a property of the business. Also, it integrates easily with the omnipresent social networks Facebook, Twitter, and Pinterest. [Aimtell Review]


See Other Push Marketing Tools:


SEMPlaza

Behind SEMPlaza is a team of SEM specialists working hard to put together one of the best internet marketing tools directory. Additionally they offer free search engine marketing tips and strategies in all digital marketing fields: SEO, PPC advertising, social media marketing, email & push marketing, retail & afffiliate marketing.

Posted on: August 24, 2019

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